Time in the Market
               Not Timing the Market

I’M GONNA MAKE HIM AN NFT HE CAN’T REFUSE – THE RISE OF THE MOVIE NFT

In a revolutionary move to augment film revenue, partitioning timeless classics into 3-second NFTs (Non-Fungible Tokens) could offer an unexpected revenue stream for studios with cult classics that no longer reap their past earnings. Visualize possessing legendary film scenes such as The Godfather’s “I’m going to make him an offer he can’t refuse,” or “Here’s looking at you, kid” from Casablanca. Imagine the thrill of owning the unforgettable line, “Say hello to my little friend!” from Scarface.

The potential list of tokenizable moments is practically infinite, and the thought of owning some of the greatest movie scenes as NFTs, with a percentage of royalties streaming back to you, is enough to excite any cinephile. It is not a novel idea, with many projects like Movieshots.io already venturing into this realm.

From another angle, upcoming movies could employ this strategy to raise the necessary funds for production. However, imagine a world where film studios have their own dedicated NFT marketplace, enabling them to slice up and sell their movies innovatively. The prospect of such a venture seems to echo Jerry Maguire’s legendary line, “Show me the money.”

In the 1980s, collecting film posters was the trend. Iconic posters of movies like The Godfather, Back to the Future, Beetlejuice, and Top Gun were treasured possessions. For a time, I delved into purchasing photos from various movie markets. Owning a piece of your favorite film was a passion and an obsession. Surprisingly, some of the original film posters I still possess are worth more than most of the NFT projects I hastily invested in during the recent NFT demic. I know I’m not alone in the realm of movie memorabilia, and I believe that…

The Blockchain Revolution, is ushering in the Future of Cinema by tokenizing movie moments, extends beyond simply selling pieces of cult classics. In the burgeoning realm of NFTs, the old and new worlds of films could intertwine, creating opportunities for actors, directors, studios, and fans alike. Here’s how:

First, the studio would need to tokenize the movie. This involves converting each three-second chunk of the movie into an NFT, a digital asset that represents real-world objects like art, music, in-game items, and, in this case, specific moments of a film. Each NFT has its unique value, enabling ownership of specific movie segments and creating a new world of movie merchandise.

The application of blockchain technology in this context can be transformative. Movie studios could offload their old catalogs as NFTs, creating a new revenue stream and breathing new life into forgotten classics. This approach could also democratize movie financing, allowing fans to fund new movies by purchasing NFTs related to the film, thereby transforming movie financing models.

NFTs can also facilitate more equitable profit sharing. For instance, smart contracts (self-executing contracts with the agreement terms directly written into lines of code) could ensure that each time an NFT is resold, a percentage of that sale goes back to the original actors, directors, and others involved in the film’s creation, leading to a more equitable distribution of profits.

The potential benefits of tokenizing films are manifold. It allows movie studios to extract value from their archives and provides a new avenue for fans to engage with their favorite films. It also can transform how new films are financed, allowing fans to invest directly in projects they believe in, democratizing the financing process, and potentially leading to a more diverse and innovative cinema.

Furthermore, the owners of these movie NFTs could benefit from replay royalties. As the NFT market develops, the possibility of tracking every replay of the NFT and attaching a small royalty to it becomes feasible. Similar to how music streaming platforms pay artists per play, NFT technology could track each view and distribute royalties accordingly. This would ensure that as a movie or a particular scene grows in popularity, early investors are appropriately rewarded.

However, as revolutionary as this idea might be, it has challenges. Legal issues such as copyright infringement, distribution rights, and actor agreements must be meticulously considered and negotiated. It’s also worth considering the environmental impact of minting NFTs, given the criticism blockchain technologies have faced for their energy consumption.

Additionally, there’s the question of saturation. While the novelty of owning a scene from a beloved movie would initially appeal to fans, there is a risk of over-saturation if every studio begins to tokenize its entire back catalog. Just like with any other market, the rarity and uniqueness of an asset are crucial to maintaining its value. If 5-second NFTs become commonplace, their value could decrease.

Looking at the broader picture, this new frontier has the potential to revolutionize the film industry. Selling NFTs could offer a fresh revenue stream to both new and established films and allow the audience a novel way of engaging with their favorite movies. More than that, it could herald a new era of film financing and profit sharing, fostering creativity and rewarding those who contribute to the magic of cinema more equitably and transparently.

In the words of Don Vito Corleone from The Godfather, ‘Great men are not born great, they grow great.’ In the same vein, this nascent idea of tokenizing movies into NFTs may not have been born a revolutionary concept, but with careful execution and continuous innovation, it has the potential to grow into something truly transformative for the world of cinema. As we navigate these uncharted waters, one can’t help but feel we’re on the cusp of a new era. In the spirit of Corleone, let’s grow this idea into greatness, for in the end, ‘It’s not personal, it’s strictly business.’

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